Product Marketing Manager Contract

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A UK-based digital bank is looking for a Senior Product Marketing Manager to join on a 6-month contract during a critical launch period for its current account.

This is an execution-first role. The focus is on driving customer sign-up, adoption and cross-sell, particularly converting existing lending customers into current account users. You’ll be embedded closely with Product, Growth and CRM teams, translating strategy into action and moving fast.

What you’ll be doing

Owning go-to-market execution for a consumer current account during a major launch window
Shaping clear, customer-led positioning and messaging across key touchpoints
Driving conversion through lifecycle messaging, incentives, and test-and-learn experimentation
Working closely with Product and Design to influence onboarding, in-app journeys and feature framing
Using data and insight to prioritise tests, learn quickly, and iterate at pace
Supporting cross-sell initiatives from lending and other products into the current account
Partnering with CRM, Growth, Content and Performance teams to deliver joined-up activity

What we’re looking for

Strong experience in B2C product marketing, growth marketing or lifecycle marketing
Proven track record of driving behaviour change, conversion or adoption at scale
Comfortable operating in fast-paced, slightly scrappy environments
Data-led, experimental mindset — you know what to test and why
Confident working cross-functionally with Product, Engineering, Design and Marketing
Pragmatic and execution-focused — you prioritise impact over polish

Nice to have, not essential

Experience in fintech, banking, subscriptions, apps or regulated consumer products
Background in behavioural science, experimentation or growth optimisation

This role is ideal for someone who can drop in quickly, get under the skin of the product, and deliver measurable impact over a short period. It’s not a purely strategic role , it’s about making things happen.

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We welcome diversity

We welcome those with alternative identities, backgrounds, and experiences. Our team includes parents, the self-taught, the university-educated, and people of a wide variety of nationalities, ages, and socio-economic backgrounds.

Obviously, we’re looking to ensure it’s a solid fit from both sides: we want you to step into a role you love, and we want to offer you a place you’re proud to come to every day for work.

We know that diverse teams are strong teams, and welcome those with alternative identities, backgrounds, and experiences to apply to be part of life at Zebra People. We are committed to a fair and accessible recruitment process for all candidates. We would be happy to meet any accommodation requests during the application or interview process, please just let us know.