Read our newly released 2020 salary survey

Advice, news, debate
and discussion
all in one place

Lost In Translation – User Research into Testable Concepts

Mayu Nakamura & Alana Wood: Lost in Translation

How do we take the seeds of insight from research and transform them into conceptual designs which are ready to be tested with people?   Often we are tight on time, lacking user availability and budget but still needing to step into the shoes of how people might use our creations. Along the way we tend to lose what we discovered from the research. This is a practical guide teaching you how to translate user research into testable concepts.

Bio’s: Mayu Nakamura & Alana Wood – Interaction Designers @ Ustwo

The double act Mayana works at ustwo, a digital design studio that delivers interaction and user interface design, app development and digital entertainment; a preferred partner to the world’s leading brands. For an interaction designer at ustwo, day to day life involves delving into all aspects of the design process. From the discovery phase where we carry out research, concept workshops and prototyping, to the production phase which includes UX specification and usability testing, we ensure an end to end holistic design is created.

Both designers have started their careers from different ends of the design process, and both share a passion for making good design. Alana Wood has started her career as a product designer in Singapore then worked for a Telecoms company on conceptual UX R&D projects, in both London and Tokyo. Whereas, Mayu Nakamura has worked in Tokyo as a front-end developer before moving to London in order to shift focus to the UX design field. Both have corporate world and agency experience, and both are constantly seeking out new methods for optimising lean user centred design processes.

@mayunak                                       Mayu’s LinkedIn

@alana_wood                                  Alana’s LinkedIn

Leave a reply

Leave a Reply

Latest views

The coronavirus (COVID-19) pandemic is creating economic uncertainty like never before. The new normal is waiting for the 5pm daily Boris catch up, refreshing the BBC news button hourly to see more shops, restaurants closing by the second and panicking about an imminent lock down that is yet to have been enforced. Rishi Sunak announced […]

I partnered with Philippines based fintech start-up First Circle, who provide business financing to SMEs. The goal is to empower small and medium enterprises in growth markets by financing their B2B trade transactions.

Zebra’s 2019/2020 Salary Survey has been released, so I’ll be delving into its pages to pick out a few key trends we’ve picked up on when it comes to the technology market.

The demand for UX Designers is still booming as ever, however it was interesting to see how the uncertainty of both IR35 and Brexit has had to play in the market.

If you’re looking to join the growing number of UX’ers taking the (exciting/scary) leap from perm into freelance/contracting – but without fully knowing what to expect – I’ve put together some info to help you on your way!

Recruiters asking about your current salary… so invasive right? It’s such a personal thing to ask. And who wants to be potentially judged at how good or successful they are by what they earn?! Let alone tell it to someone you don’t even know.

The prospect of doing a take-home task can be daunting for many, so I’ve put together some tips and advice to help you prep…

Identifying the key challenges faced by startups when hiring for their development teams.